"Every Content Strategy Tells a Story" Lexington eBusiness Consulting is a content strategy and search optimization firm with a passion for rich customer experiences. They have helped many companies optimize products and services in B2C and B2B environments using expertise in search technologies, content and social Media. He has recently been consulting in Pharma, Technology Transfer Offices, Financial Services, Insurance, Spend Management, Enterprise Search, Healthcare, Digital Catalog Publishing, eGift Cards and Mobile Application. Specialties: - Content strategies - SEO strategy - Search behavior modeling / advanced keyword research - Search engine marketing - Product development strategy - Product evaluation / due diligence - Search engine and content strategy - Reputation management - Social media strategy With focus in Publishing, Insurance, Consumer Products, Legal and Medical / Pharma.