Purple Cloud helps retailers of all industries take control of their consumer interactions and bridge their online and offline experience. Our platform allows a consumer to gain unparalleled access and the ability to receive personalized service from major retailers of all industries across ALL forms of media. By capturing more direct conversations for sales associates with customers, surfacing lead scores on each customer, and providing the ability for sales associates to initiate conversations with their customers both on and off their website who may have never initiated a conversation, we are helping maximize store foot traffic and sales.