Design Intelligence Award (DIA) is one of the world’s most prestigious award programmes. Celebrating global design, entrepreneurship and business success, DIA provides UK innovators and entrepreneurs who aspire to scale internationally with significant opportunities to enhance brand awareness and access the fastest growing markets in China and beyond. Free to enter, the £600k prize fund provides a platform to accelerate international trade, increase connectivity and open up commercial opportunities for enterprises. The DIA showcases innovation to the world, so join us today! Seven reasons to apply today: 1. Quick, simple and free application process helps you refine your proposition 2. An investment of up to £120k in your success helps prompt other investors to follow suit 3. Substantial exposure in China and Asia Pacific enhances your brand equity 4. Access to growing Asia Pacific markets boosts your trade through experts advice 5. Connects you to a global innovation community driving collaboration 6. Benchmark yourself against the world’s finest to inform your future plans 7. The DIA Hallmark demonstrates your achievement of excellence