IncNet is a business researchcompany that enables organisations to drive effective sales and marketing engagement across Australian business landscape by providing accurate data on companies and their key decision makers. IncNet is acknowledged as the #1 resource for B2B marketers targeting the mid to large companies in Australia. Clients use our data to identify who to contact to maximise the effectiveness of their sales and marketing efforts. Examples include - a list for a direct mail, telephone or email campaign, - new prospect or leads for a target segment or - CRM data cleansing and validation Data quality is underpinned by continuous maintenance, with most of IncNet’s 30 staff engaged in this function. Verification and updating is via teleresearch, media analysis, on line research, and by customer feedback triggers. Monthly updating statistics are published on the web site www.incnet.com.au which also contains extensive customer comment. IncNet is also Principal List Sponsor of ADMA, the Association for Data-driven Marketing and Advertising, Australia’s peak marketing industry body.