Strange Hill was set up in 2009 by three leading figures in the global drinks industry, Nick Strangeway, Cairbry Hill and Henry Besant. They identified a gap in the industry for drinks specialists with the knowledge and experience to consult on a global scale. In 2011 art director Craig Lancaster joined from digital agency Million Bees. This allowed Strange Hill to become a fully integrated drinks agency capable of designing and delivering a complete range of creative and practical solutions. Today Strange Hill is made up of a key team of researchers, designers, content creators and strategists who deliver expert projects conceived with connections to some of the industry’s key players.