GetFresh Ventures is founded on the premise that purpose-driven companies can and should be highly profitable enterprises. That having a defined purpose that is both meaningful and compelling to the humans who surround the company - customers, employees, partners, and advocates - is a major driver for innovation, growth, and happiness. Our vision is to build self-sufficiency into our portfolio brands - in their continued evolution to achieve their purpose through an intimately hands-on approach, healthy doses of rigour and discipline, and real-time subject matter expertise, including: • Providing growth-focused leadership support and culture mentorship; • Developing bespoke frameworks to scale exponentially; • Enhancing processes through data and insight-driven systems; • Tying functional departments and business operations to technical operating systems; and • Creating a supportive community for founders to give back to and pull from in their pursuit to be top tier leaders in the segments. Our team, having worked in several successful high-growth startups in both existing and emerging markets, are intimately aware of the challenges faced by young companies. Our model of investment and growth is based on years of growing companies from the nascence of market development to sustained growth across several tech-enabled sectors. A clear vision for founders, and in turn their companies, is instrumental in building and aligning organizations to their core purpose and values. GetFresh Venture's Growth By Design approach incorporates the human element, ties end-to-end corporate functions around the customer journey, and delivers the promise of a unified customer experience. Our data-driven model builds on this approach to help companies understand the engines of their business and identify challenges and opportunities for evolution through a problem-based roadmap.