HEEDGROUP was established by veteran agency executive Tina Miletich on the belief that Marketing in all its facets is a critical component of growth. Having supported large and small organizations through fundamental business transformations, Tina and her team saw that there was a missing category of agency. Thus, a new model of agency was born – an agency that would be a collaborative partner to Executive leadership. An agency that combined outsourced strategic Marketing leadership with a creative and campaign execution team working in tandem with the Executive’s and Board’s growth goals. HEEDGROUP was launched as this new model of agency where a company in the midst of managing growth, can turn on a fully functioning Marketing department and an agency with the same action. And, that agency had a transparent pricing model based on delivered services through a predictable monthly spend.