Preem is the first vertical social network for passionate cyclists powered by a smart social+ app that delivers personalized route, ride, and connection recommendations. We aggregate the data that 100M+ cyclists worldwide collect every day and apply proprietary models to enable cyclists to discover, connect, and ride with friends wherever they go, indoors and out, bringing the vibrant cycling community to life online.   Preem goes beyond the retroactive one-sided sharing of completed rides to focus on deeper social interactions and comprehensive, frictionless ride planning, empowering riders to enjoy and relive their best cycling moments together. Led by serial entrepreneur David Norris, Preem offers cyclists worldwide and the brands that support them a new way to build community and maximize their cycling experience.