4iNNO’s mission is to drive a revolution in Growth through Open Innovation. Consulting is focused at the CEO level of firms. There are five key areas of focus: growth through innovation operating model implementation, development of billion dollar new growth platforms, development of disruptive technology platforms, transformation of firms to an open innovation business model, and innovation culture change through education. 4iNNO initiatives have included the creation of Innovation Operating Models for companies in the areas of Pharma, Foods, Consumer Products, and Apparel. And, the creation of new growth platforms in such areas as diabetes, beer, packaging, cognitive agility, eye care, incontinence, beverages, national security, human energy, fertilizers for developing countries, sodium reduction in the diet, weight management and others. 4iNNO has extensive experience in accelerating growth by leveraging external assets that can enhance current brands, create new brands and products, and insource technology discontinuities utilizing the ideas and assets of innovators globally. 4iNNO is unique in bringing four key skill sets to innovation engagements: Business Model Development, deep consumer insight modeling of “What’s Needed,” technology capability on “What’s Possible,” and Open Innovation. 4iNNO’s staff of world class consumer insight professionals along with 4iNNO’s staff of scientists, brings significant value added perspectives to innovation challenges.