Blue Pool Communications is focused on the financial services sector. We believe that communications must directly support and add value to your business. We work with you to develop the right communications strategy. *Identify your target audiences and what you need to achieve with them *Develop the right messages and compelling content *Understand how to deliver it through the multiple channels available *Proactively identify risks and manage them *Assess the success of communications through rigorous monitoring and measurement Blue Pool offers expertise across this process. The principals of the firm have over 20 years of experience in financial communications, financial journalism and financial publishing. This experience has been global: London, New York, Hong Kong, Washington DC and Istanbul.