ViewPoint is the precursor of behavioral tracking for zebrafish and rodents. Established in 1990, ViewPoint was the first to offer automated tracking of behavior for rodents. Our solutions give access to high throughput screening, reliable data, better time and cost efficiency and ground-breaking studies. Large-scale screening studies were previously prohibitively expensive and time-consuming, now with ViewPoint’s tools, research is driven forward at an unprecedented rate. There are many other advantages to automated behavioral tracking. Unlike manual observation, behaviors are recorded consistently each time, human uncertainty is excluded. Automated video tracking analyses precisely the image recorded and extracts quantitative measures of the animal’s behavior. These methods are particularly suitable for the measurement of locomotor behavior and activity levels. Check out our Twitter @ViewpointBehav