Two words, one phrase - Fair Dinkum. An expression used for centuries across Australia, Merriam Webster defines the phrase as “unquestionably good or genuine”. We couldn’t think of a more suited line to describe the Australian culture. Dinkum Australia’s clothing range, designs and 4WD accessories are affordable, quality items made to be worn and used. Get them dirty, thrash them at the pub, work your hardest in them and use our gear for what it’s made for. We know what’s in store for these products, the Aussie lifestyle is no walk in the park - but we wouldn’t change it for the world. Of course, in the true Aussie spirit - we believe in helping our neighbour which is why a percentage of every sale goes to a charity.