VITRINE is focused on artistic experimentation and development. VITRINE operates a hybrid business model encompassing both commercial gallery and non-profit projects. The gallery was founded by Alys Williams in London in 2012 (grown from a project space launched in 2010) and in Basel in April 2016. Establishing a strong reputation as a selector and nurturer of new talent, VITRINE invites and fosters the development and presentation of new work in spaces in London, UK, and Basel, Switzerland; at art fairs internationally; and through off-site projects in collaboration with partner organisations. VITRINE nurtures a rigorous commitment to artist development and represents a growing number of international artists: Nadim Abbas, Edwin Burdis, Tim Etchells, Jamie Fitzpatrick, Clare Kenny, Wil Murray, Sam Porritt, Maya Rochat and Charlie Godet Thomas; alongside further exhibited and associated international artists. VITRINE’s spaces promote a new model of exhibition-making, encouraging experimentation and installation. Whilst enclosed behind glass, the works extend beyond its boundaries into the surrounding public space. Exhibitions viewable 24/7; Internal viewing rooms open by appointment. VITRINE’s gallery on Vogensplatz has been designed by Swiss designers Jens Müller and Thomas Wüthrich, who collaborate under the label PANTERAPANTERA. The design creates a unique exhibition space echoing VITRINE’s original space on Bermondsey Square and encapsulates a hidden, inner viewing room; evolving and pushing the possibilities of this unique gallery model further. VITRINE commissions SCULPTURE AT a publicly funded public sculpture programme on Bermondsey Square (since 2014) and presents an array of further non-for-profit projects and experiences to enhance and support the programme: hosted screenings, performance events in public space, artist talks, panel discussions, and studio visits. Our continuing aim is to create a unique and diverse platform for artist and viewer.