xperienced Global VP Marketing | Global Director of Marketing | Brand Guru | VP Product | Creator of emotional connections. Management executive with broad marketing and management experience worldwide. Expert at developing go-to-market plans delivering above target revenues and margins. Strong record of developing and implementing innovative brand positioning strategies across multiple product categories that result in long-term brand equity maximization. Skilled in interactive marketing, creative development, direct marketing and PR. Proven ability to manage product development from concept through finished product, with close attention to budgets, time frames and quality. Highly effective presentation and negotiation skills within multinational environments. Specialties: Creative Branding & Marketing Communications Strategic Market Planning Go-To-Market Strategy Team Management Market Opportunity Identification & Positioning Product Development, Introduction & Management P&L Management International Distribution Management Strategic Alliances, Joint Ventures & Partnerships Digital Marketing Strategy - SEO - PPC - So/Lo/Mo Web Analytics MBA Finance & Marketing Trilingual (English/French/Spanish) | Cross Cultural