VRITTA, founded in January 2018 by Vishisht Bhutani and Siddhant Chaudhary, with a vision to provide designer casual clothing made from Eco-friendly biodegradable fabrics for an enthusiastic and experimental young woman. Being originated in India, we aim to keep our traditional Indian art alive through our designs maintaining originality of prints and motifs. Currently we are serving in women’s fashion products in categories namely Dresses, Tops, Kurta Sets, Shirts, Jackets and Bottoms etc. Our products range between INR 749/- to INR 3,000/-. The main inspiration of our designs revolves around nature and ancient traditional cultures. We make modern silhouettes with application of Indian crafts and create our original motifs and prints to provide our customers with something new and different always. We take it our social responsibility to use fabrics made from biodegradable fibres, as a contribution towards sustainable green environment. The fabrics used by us are various varieties of cotton and rayon, cotton flex, rayon flex, etc.