We are firm believers in changing the things we can and design has offered us the skills and tools for the greatest reach of communication and influence. Our last 30 years in mass media have contributed to the momentum that leads us to this very point of humanity’s wild and deep need to change and evolve. We are at a precipice. Through the evolution into the 4th wave of technology, augmented reality mixed with artificial intelligence can become the base we use to shift into a world where we can dialog to bring unity and understanding. Through these new tools we can develop experiences to open minds to new ideas that we need to embrace as we become a species fully aware of the changes needed to thrive and boldly evolve forward. This is Refit Or Die’s time. We intend to use design to influence/move the human race into a better place.