As research continually confirms, most transformations fail to deliver on their objectives. Organizations are unable to create internal alignment between their people and their strategy. It requires all employees to understand what a new strategy means for them. To be inspired by it. And to feel enabled to make it happen. BrightSide People provides end to end service to clients who want to transform their business. We help them translate their business objectives into something they can operationalize, by aligning both the tangible elements - people, structure and process - and the intangible elements - motivations, relationships and culture.