P.T. Holco Indo Jaya is a joint-venture in Indonesia between Holland Colours and Gaypa Srl. PT. Holco Indo Jaya focuses on the production of Holland Colours’ Holcomer product line. Holcomer is a unique extremely-opaque, highly-concentrated white colourant for use in monolayer PET. Holcomer helps protect long-shelf life dairy products like UHT milk and flavored milks from light, thereby maintaining their flavor and nutritional value. It provides a premium appearance and the mechanical strength of PET, and can be efficiently and cost-effectively molded on standard preform and bottle processing machinery with no production slow-down. Based on the strong Holcomer White technology Holland Colours has extended the use of Holcomer to ESL milk applications as well as other dairy drinks. The benefits of Holcomer are in this way introduced to PET-packaging of a wide range of dairy products. The market for dairy products in Asia is growing fast and is expected to continue to grow, especially as a result of the growing middle class. In particular for the segment of Ultra High Temperature (UHT) dairy products significant growth is predicted. With this joint-venture Holland Colours will be able to meet this growth.