We're one of the leading school uniform and sportswear suppliers in the UK. Our passion for innovation has totally transformed the quality, style and fit of schoolwear - and our customer service is second to none. Take two teachers and an adidas product designer and you have the start of the SWI story back in 2000. At the time, itchy jumpers, boxy blazers and a sorry excuse for sportswear was the norm in schools. So SWI started a revolution based on innovation. From day one we've been on a mission to make school uniform and sportswear that's fit for purpose with innovative designs, innovative fabrics and customer service that's second to none. That's why today, SWI is one of the leading school uniform and sportswear companies in the UK.