Farming is at a nexus. Political, climate, environmental and population pressures plus the fragmented nature of new technologies means farms are struggling to position themselves for the new digital future, and the situation is going to get worse in the next decade with the introduction of new automation, robotics, AI/ML plus new farming methods. Farmers need flexibility to manage their farms - not being driven by different/diverse technologies. Our unique solution, the Diometer Virtual Farming Platform, is an underlying integrated/intelligent data platform (hub) across ALL farming operations. Digital plumbing for farms. It will integrate ALL types of farm-wide data, from any source, and present it to any application. By doing so it solves the problem of technology integration at the data level. It will reduce costs today, enable new insights, and position farms for the changing future.