We partner with your business to diagnose marketing challenges and build innovative, insight led, marketing strategy and clear execution plans, to deliver your commercial results. - Insight & Data Led: proposals built on solid foundation of facts and insight, working with your resources or our external partners - Marketing Strategy: clear, commercially effective, executable strategies, driven by your business objectives - Innovation & NPD: winning product and business model innovation, utilizing the latest creative techniques and agile testing methods - Customer & Consumer targeting: data led opportunity mapping and profitable segment identification - Channel Strategy: identification of key routes to market and how to realise (e-com and DTC to bricks and mortar) - International expansion: opportunity sizing, feasibility and product / market recommendations - 360 Communication strategy: message development and comms channel identification (digital, social, shopper to traditional media) - Brand & Portfolio Management: positioning, targeting and portfolio optimisation - Execution Excellence: tried and tested tools to aid optimal development and delivery of marketing plans