Established in 2007, Shop LC has grown its reach into over 75-million full-time equivalent U.S. TV households. Our value-conscious, interactive omnichannel business model focuses on fine jewelry, beauty, fashion, home decor, and lifestyle products with continued growth in product offerings. Our households, plus our full e-commerce engine offer a robust experience for customers 24/7/365 days a year. Shop LC is a home shopping network with a twist! Our charming and witty hosts sell items at rapid speed, with a large number of our items being under $25. We strive to be the most educational and fun shopping network in the industry with a diversified programming/show schedule refreshed daily. We have spent years selling jewelry to the other home shopping channels, and perfected our products and methods before launching our own channel in 2007. Shop LC is vertically integrated, owning 65% of our existing manufacturing. We are also the only live reverse auction format 24/7 network in the US; offering engaging shows and incredible quality/value every day.