Launching a new product or service is a heavy lift. Rushing into an idea without vetting it properly translates to wasted resources, lost time, and missed opportunity. Then again, when it comes to a new venture, nobody can afford to move slowly. Tofinio Consulting can help. Specializing in emerging technologies, Tofinio helps both big and small companies to refine a concept, understand the customer, analyze the market, and create a well-informed strategy. We also provide leadership support for the inevitable difficult moments along the journey.