When we started RovR, we set out to make the best, go-anywhere, party on wheels. We wanted to make a cooler that would carry more, keep it colder longer and bring it anywhere. A cooler that could take a punch and get back up again, even if that punch was from a bear. No matter if you’re going to the top of a mountain, on a 50-mile bike trip or just to the trunk of your car. So, that’s exactly what we did. Then we made a better version of it. And another. And that’s how our story continues – making products to help you bring the good times wherever you go, as easily as possible.