ABOUT ASA Apex Sports Agency is a full service sports marketing, entertainment and media agency based out of Fort Lauderdale, FL USA. Founded in 2011 with extensive relationships and an unmatched passion for sports, ASA has rapidly grown into a global leader. Our primary areas of business include athlete representation, contract negotiation, media production, event management, licensing, consulting and joint ventures. Apex Sports Agency has worked with some of the worlds top companies such as Red Bull, Pepsi, Ford, Heineken, Reebok, Steinlager Pure, Under Armor, Gatorade, Range Rover, Taco Bell and Sprint in order to form strategic partnerships with some of our athletes.