Growth Strategies for Agencies and Ad Technologies Severini Communications specializes in growth strategies for advertising, digital, marketing communications agencies and ad technologies with experience in online, mobile, social, programmatic and native advertising. Severini Communications starts by creating unique and own-able positions, defining well thought out new business development strategies that will lead to the building of a smart and diversified client base. They do this while simultaneously showing a means to maximize growth and profitability across an agency's entire business. Our process includes: - Creating an agency positioning that is uniquely poised for growth - Assessment of the agencies' health measures that help maximize profits through efficiencies in resources for client business - Alignment of agency goals and strategies with partners and clients. For agencies, Severini Communications provides advice and structures relationships on opportunities to expand an agency's service offerings by incorporating potential new ad technologies and through the creation of well aligned strategic joint ventures and partnerships. When appropriate, Severini Communications can also prepare an agency for a successful exit. On the converse, for ad technologies looking to get a foothold with agencies and their clients, Severini Communications can provide a strategic platform and introductions through their extensive agency network. SERVICES: - Positioning & Branding/Marketing - Proposition - Go to Market Strategies - New Business Practices - Financial Assessment - Management Leadership Training