Since 2001, we have been a leading destination for hair removal, continually raising the bar on the experience. In this fast-paced world, attention to customer experience & quality control is often lacking or non-existent. Best known for our consistent quality and a heightened level of client sensitivity, we have earned many accolades from the media industry, including "Best Bikini Wax" by New York Magazine and Allure’s “Best Brow Treatments” in America. these achievements are continually recognized by our devoted clientele who frequent our five New York City & two DC-area salons. Our products have been meticulously formulated with your safety in mind & are chockfull of natural ingredients. natural ingredients mean natural reactions - which for most is no reaction at all! We have vowed to not only be respectful to you but to ourselves too! each Shobha® Team Member is treated with genuine respect & is protected by our Shobha® Ethics, unlike many beauty companies out there who have been exposed for overworking & underpaying their employees, instituting illegal, under-the-table bookkeeping practices & unsafe conditions for both clients & employees. here at Shobha, we pride ourselves on being sensitive & responsive so that each decision is well thought-out, keeping everyone's best interest in mind, you ( the client), us (the Shobha® Team), & Shobha (the company).