When our founders created Karma, they had a singular goal: to reintroduce the world to tequila. Driven and dedicated, we have worked hard to elevate tequila to its highest possible level and the result is an ultra premium blend that delights connoisseurs and converts new tequila lovers alike. It is delicious, smooth and entirely new; Karma Tequila has put the soul in spirits. The core of Karma is simple: make good choices, and you'll get great outcomes and when we set out to make the world's finest tequila - a tequila that surpasses all others both in its flavor and its social mission - we saw the undeniable result of our positive intentions and actions. Karma is a reborn and enlightened tequila. It is tequila reincarnated.