Founded in 1888, the De Beers Group has long been considered the ultimate diamond institution, with knowledge and expertise that covers the full spectrum of diamonds: from their origins to finished jewellery creations. De Beers Jewellers was founded in 2001 to channel this heritage into timeless jewellery designs, set with peerless diamonds hand-chosen by in-house specialists. Today, De Beers Jewellers is passionate about diamonds in all their cuts, clarities and colours. Its signature rough and polished diamond jewellery collections reveal the natural beauty of diamonds, while also highlighting the exemplary cutting processes that maximise light-reflection for captivating sparkle. Today, De Beers Jewellers inspires women to capture significant moments in their lives with the timelessness of hand-chosen diamonds. Home of Diamonds since 1888