Universal Cheerleaders Association was founded in 1974 by Jeff Webb to provide high quality educational training for college and high school cheerleaders through summer camps and clinics on college campuses. During its first couple of years, the company literally operated out of Jeff’s apartment in Memphis, Tennessee. Instructors were hired from college squads and 4000 students attended Varsity’s 24 camps in the Midwest and the South during the summer of 1975. During the next several years, UCA began to rapidly expand as their reputation for outstanding instructional programs, and in particular the emphasis on cheerleading gymnastics, quickly spread. UCA’s goal is to inspire leadership on and off the field. All of UCA’s material and programs are centrally focused on the traditional role of cheerleading. UCA believes that the primary purpose of a cheerleader is to support athletic programs and lead the crowd before and during games. Cheerleaders play an instrumental role in raising, leading and maintaining school spirit in and around their communities. In short, they are leaders in building general morale at their school!