We believe in a different way of preserving our planet from the growing greenhouse gas emissions of the meat & dairy industry. Changing human consumption behavior may take a while. We focus on a disruptive change at the top of the value chain, reducing by more than 35% the carbon footprint of our food intake. "Graze it" is solving the major food security challenge in the Middle East (reliance on expensive import) by growing sustainable animal feed at the consumer’s site, through decentralized & innovative vertical farming. We Develop, Build & Operate hydroponic vertical farms, and sell the produce (fodder) to our customer via a secure long-term off-take agreement.