Sweet Waterwear, a Honolulu, Hawaii based apparel design, manufacture, wholesale & e-tail firm, producing premium high performance, technical activewear & related lifestyle apparel for all areas of watersports. "Designed in Hawai'i, Made in USA, Enjoyed Worldwide" Our focus is on producing specially designed products for the paddle sports market, primarily for the SUP - StandUp Paddling & Outrigger Canoe paddling communities. Sweet Waterwear also crosses over as an excellent choice of activewear. We are passionate about these active on-water-sports and we are totally committed to developing the most innovative and finest quality technical apparel that merges function with fashion. Our current product development and offering is specifically designed to better serve the remarkable and rapidly growing paddlesports communities here in Hawaii, across the US and worldwide.