I am a unique blend of left & right-brain thinking which allows me to craft creative, sustainable solutions with integrity, and create brands with impact. “Domestic, circular, sustainable, equitable, natural, value-based, regenerative”—my goal is to push these topics to the forefront everyday. As a design-thinking professional, I find answers to the questions and ideate their solutions to work for the greater good. Factoring in the modern alchemy of innovation, technology & data — sustainable practices become more attainable and impactful. Whether I’m designing product or conceptualizing a brand’s story, the process feels like one-in-the same. By staying engaged creatively; having a clear understanding of the values at play; and never taking one’s eyes off the greater market conditions—I create product and organizations that resonate with the consumer. Leading with compelling design that is supported by data and need, the end results are powerful, impactful, and always, on brand. A follower of music, art & just about everything else, I love connecting to culture to find unexpected collaborations that lead to a brand’s extended & authentic reach. In my off hours, I’m a long-boarding, surfer mom who believes that personal growth is directly related to my professional success. I apply this principle in the waters of West Marin on many a weekend.