Rapt is a business brokerage firm focusing on business sales & valuations, arranging commercial loans & providing business consulting. Our firm offers all the necessary resources to value and sell a privately held company. While our company name initially draws questions, we explain that it implies our commitment to providing our complete, undivided attention to our task. We are professionals who approach each of our engagements with Intensity, Integrity, Fairness and Honesty. Our basic strategy is to negotiate on merits and conduct principled negotiations, requiring that both parties negotiate on the basis of objective standards that focus on interests and not positions. This strategy is best accomplished by presenting mutually advantageous options (“win-win” options) that make it easier to reach a conclusion. In our experience, this expedites the process and leads to successful negotiations that are acceptable to both sides. Our relationship with the owner of a privately held company is a highly personalized hands-on service. We do not hand off work to junior associates once an agreement has been signed to represent a client company. We work closely with owners and their advisors from the beginning to gain an in-depth level of knowledge about the company. Every organization is different and we strive to gain an understanding of the uniqueness of each company that ultimately becomes a driver in the associated value.