Based in Geneva, the sixth-generation high-jewelry House Boghossian has built a powerful identity led by a pioneer spirit and expertise. Strong of the long-lasting Armenian craftsmanship and merchant tradition, the family has developed a passion for the search and curation of rare gems worldwide, with jewels reflecting a fusion of East and West influences. The House is known for its innovative craftsmanship, calling on techniques of outstanding mastery to contribute to the art of jewelry, as seen with the ‘Inlay’ and the ‘Kissing’ techniques, and more recently with the launch of ‘Les Merveilles’ collection. Boghossian has flagship stores in Geneva, London Old Bond Street and Harrods, and two impending boutique openings in Gstaad and Hong Kong.