Building infrastructure to support the growth of esports. The infrastructure of sports is expansive and expensive, with stadiums for individual teams, established leagues, dedicated sports radio stations, and billion-dollar TV deals. As an up-and-coming industry, esports are starting to build their own infrastructure of stadiums, leagues, and networks. Heavy Hitters mission is to help develop this infrastructure in mid-sized communities across North America through the launch and management of esport centres and festivals while partnering with established sports brands and venues.