At the WineCollective, we understand that the choice in the average liquor store is in the hundreds of bottles. We aim to reduce some of the frustration of buying wine. Every month, the professionals at the WineCollective scour the Alberta wine market along with trade publications and international reviews in search of unique and exciting wine. WineCollective wants to broaden the palates of members through the delivery of unique global wines. Not only do we want to put exciting and difficult to acquire wines in the hands of members, we are educators. We provide a rich wine experience package containing in-depth tasting notes of each wine along with background information, food pairing and tips on wine tasting techniques and etiquette.