Squarify is a fast-growing results-driven software consultancy. Squarify focuses on designing novel web applications to achieve marketing and business process automation. Through the use of techniques such as rapid prototyping, model-view-controller, encryption, and XML web services, Squarify has been able to make use of the best the field has to offer, while always remaining connected to underlying business goals. Squarify is frequently employed in a capacity to take business challenges and opportunities, apply automation technologies including the use of SMS notification, geo-location, multilingual communications, and back-end integration to develop cost-effective, low-maintenance paper designs before unnecessarily programming is even begun. Squarify works extensively with two major communication agencies deploying viral marketing geared projects, which include expansive data collection and reporting, often in many countries and languages, for clients such as Walmart, Hasbro, Rogers Communications, Sears Canada, Warner Music, Universal Music and Microsoft. Squarify’s key technologies include PHP, MySQL, MSSQL, Java, Flash/ActionScript 3.0, XML, AJAX.