Strategic market research and competitive intelligence; we excel at difficult custom business-to-business qualitative and quantitative research requiring access to senior decision-makers and high-level strategic analysis. Our capabilities include sophisticated analytics for quantitative studies and insightful strategic analysis for qualitative research. Techniques include executive interviews, competitor interviews, focus groups, mystery shopping, online surveys, quantitative analytics, intensive secondary research, and international fieldwork in 52 countries. Services support market opportunity studies, customer satisfaction, product development, new market entry, brand equity, marketing strategy, economic development, strategic planning, international expansion, mergers, and acquisitions. We also offer full-service strategy consulting and specialize in go-to-market strategies.