Cross-border e-commerce is a reality : in 2018, 60% of french customers have bought international products. 70% of these products where sold by Chinese companies. On the other hand, during the Global Shopping Festival (11.11) 40% of customers where buying from international brands. This new landscape is bringing a lot of partnership opportunities between French and Chinese companies, expanding the connected commerce value chain. Don't miss the great opportunity : join us at the Aéro-club de France in Paris for the first event to reward the best cross-border Chinese and French business cases in the digital industry. Applications are now open for the first edition of the FRANCE-CHINA BUSINESS SUCCESS AWARDS !