The Blue Chip solution combines the science of smart business management with a lifelong passion for health, fitness, and competitive sports. We work with driven health club facility owners, fitness entrepreneurs, and industry leaders to optimize every critical business element required for a successful and profitable health club. With our help, you can... Increase profitability Diversify revenue Reduce volatility Streamline day-to-day management We’ve helped health clubs and fitness facilities secure long-term success for decades, and no matter where you are or what type of services you offer your clients, we can help you, too.