Companies of all sizes know they need to attract and retain an engaged audience, or as we now know it, a "tribe". These are the customers and clients who will be evangelists. Your biggest fans. With you through thick and thin, because they know what you stand for, they know what you do, and they know why you're the best at it. As times move quickly, and audiences can be easily distracted by "shiny new things" it is more important than ever to stand tall in your values - the reason your tribe was attracted to you to begin with. Don't fall victim to the newest trends just because you have a sense of urgency or the itch to pivot. Return to your roots. Remember your voice. Remember your purpose; the reason you started all this to begin with. The vibe that attracted you tribe. Voice Your Vibe is here to help you maximize the impact of your messaging across all platforms and media, as well as within your internal communications. The tribe that works for you and the tribe you work for will be attracted to your vibe. Let us help you remember it and voice it. Brian Schulman, Founder and CEO of Voice Your Vibe has over 15 years of experience helping Fortune brands and business leaders. For more information about Brian connect with him on Linkedin at www.linkedin.com/in/brianschulman. For more information on Voice Your Vibe and how we can help you rally your tribe, email Brian@voiceyourvibe.com (website coming soon).