BlumSafe was conceived and launched by a casual watch collector (watch collecting always starts casually). He made his career in finance, but saw the need to secure his watches in a manner and at a price point not being offered in the marketplace. He didn’t know how large his collection would grow and evolve. He liked displaying his watches to admire and appreciated easy access. However, he was painfully aware that even in the most secure of households, an expensive watch left on the dresser in a glossy rosewood winder could easily disappear in the presence of otherwise trusted individuals –like a housekeeper, a plumber or even your teenager’s visiting friend. Not to mention professional thieves. Our founder also liked the ability to swap out his watches daily, depending upon his mood or his activities, or who he was meeting with. The use of watch winders would keep his watches “ready” and easily accessible — easy access that his out-of-the-way, floor-mounted safe did not provide. So he considered ways to balance easy accessibility, winder technology, and security. He decided that a wall safe was the way to go, and he started shopping for deep wall safes that fit these characteristics.