DnA is a Consulting and Venture Building firm focused on the Manufacturing Industry – we partner with established organizations and aspiring entrepreneurs to drive innovation, productivity, and environmental sustainability in industrial operations. We are advisors and doers with a strong passion for driving technology adoption. With our strategic perspective and hands-on approach, we help manufacturers, machine builders, and technology vendors address and solve some of their most pressing challenges in the decade to come. Solving major challenges requires an interdisciplinary set of skills and capabilities. We are therefore building a network of like-minded innovators, entrepreneurs and ventures across business, technology, and design. Current ventures include: BUSINESS: With DnA Industry Solutions, we advise established manufacturers, machine builders, and technology vendors and help them build and implement tech-enabled products, solutions, and businesses. TECHNOLOGY: We help build a new generation of technology champions with expertise, funding, and hands-on support. In addition, we connect established organizations with start-ups to foster corporate innovation and drive technological advancement. Supported start-ups include United Manufacturing Hub, ANTICIPATE, Software Defined Automation, SCASA, Quantune, and Filics. DESIGN: HOCHDREI serves as our partner of choice for branding, UX/UI, and user-centered design – an innovative, independent, and multidisciplinary design studio run by suits and creatives, creating impactful design across all mediums with passion, conviction, and commitment.