Business Ahead is a consultancy specialising in setting up best-in-class Google Analytics. Our methodology ensures that the configuration is geared towards producing insight. When you invest money in advertising and website optimisation, basic analytics just don’t cut it. You need to see user journeys in detail. You want to segment your audiences based on behaviour and user attributes. And you need to be able to do it effortlessly. We set up Google Analytics to support your business goals. Then, we introduce processes and run workshops so that you use the data to drive superior customer experience. Our Data-Driven Programme includes a library of templates and processes that have been refined over the past 10+ years. And the framework was developed while introducing advanced web analytics to international, growing companies like Brother, Assurant and Hexagon Manufacturing Intelligence. To get a review of your Google Analytics and find out what your website optimisation opportunities are, get in touch: https://businessahead.co.uk/strategy-call/