The Fintech Latvia Association unites fintech companies and other financial organisations operating outside the banking sector and providing financial services to the residents of Latvia. The mission of the association is to make sure the alternative finance sector in Latvia is responsible and reliable. We aim to have a long-term cooperation with consumers and market monitoring institutions, demonstrating the many positive benefits the sector has to offer for the development of every individual and society as a whole. Due to the development of efficient information technology solutions, financial services provided outside the banking sector are more available, convenient and easy to understand.