Y by PI&C is the European hub and concept lab for People Ideas & Culture New York. Based out of Copenhagen it serves clients around Europe and it is the headquarter for two of PI&C's owned ventures in fashion and food. Y by PI&C is a solutions company that operates free from the limitations of specific disciplines, individual media channels and debilitating overheads. It is built to be nimble and flexible enough to put together exactly the right team, for the right type of solution, whatever the problem. Nothing more. Nothing less.