What If & Maybe provides business advisory for start-ups, scale-ups, SMEs as well as business coaching for starting- and seasoned entrepreneurs. Start-ups count on my advisory services to find, develop, and maintain problem-solution fit, product-market fit, and business model fit. Later stage startups, scale-ups, and SMEs count on my consulting services to (re)design, improve, and establish reporting routines to stakeholders. (Aspiring) Entrepreneurs count on my business coaching services to develop both their personal and technical skills in their journey in the entrepreneurial life.