The move to a Global Digital Attention Economy has entirely changed the game and will have winners and losers. Winners are those with the capability to automatically cut through the overwhelming noise with accurate, relevant, and individualized messaging. What until recently was hugely expensive and required a team of data scientists is now available to companies of all sizes in a SaaS solution: designed to optimize our customer’s performance across several services. We created Allyy.io to empower companies of all sizes by giving them tools to make accurate predictions, in order to target consumers with genuinely individualized and relevant messaging.