STAM Consulting is an independent marketing consulting firm with a special focus on the sports & entertainment industries. STAM stands for the 4 letter of our key expertise being: - Stop: take a step back and analyze the existing sponsorship strategy in place or explore unknown areas through market research or benchmarks - Think: define the sponsorship strategy based on real KPIs - Act: Overview and guidance of the implementation through management of the different stakeholders involved without losing the KPIs out of sight - Measure: Measurement and analysis of the effectiveness during and after the implementation based on the qualified KPIs.